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Cutting Water to Save Tomorrow- A Livpure Initiative

Water..
Precious life essential,
Flourishes living creatures.

Water…
Without which,
We can’t imagine to take next breath.

Water….
Every drop blesses,
Every drop counts.

Look back at our golden past..

As a child I never felt the need to save water as there was plenty. It is one of ‘a few of my favorite things’ I miss in my grown-up days. We used to play, bathe, sprinkle and nobody knew the meaning of scarcity of water! Blessed childhood.

Today’s Scenario..

Open tap and chances of getting water are 50-50!

Open newspaper and find innumerable accounts of water shortage.

Authorities find it difficult to fulfill the water requirement of the people.

There are restrictions on the usage of water.

Tap water is not supposed to be consumed. It can be contaminated!

Water filters have become an essential.
Summer days are the worst because of water shortage.

Potable water comes at a price.

Can you imagine, our Coca Cola includes treated rainwater!!

Water demand is projected to increase by 55% in the next 20 years. Food demand will be up by 69% by 2035. But fresh water resources are draining at a much faster rate!

Worried? Yes, you must be.

Open your eyes to the dark future..

Think..
Can you exist without water?
The answer is simply NO.
Three fourth of our body is made up of water and it can’t function without it.

If the global fresh water crisis continues like this, there is no future!!

There are many predictions of bleak future without water.

It’s time to be responsible.
Think of the numerous ways you can save water.
-Use bucket instead of shower for bathing.
– Get all faucets, pipes and toilets checked for leaks.
-Turn off water when you’re brushing your teeth.
– Fully load your washing machine to reduce water usage
– Instead of a hose pipe, use bucket and mug to clean your car.
.
.
.
There are so many!
One such initiative is #CuttingPaani by Livpure.

CuttingPaani is about using only the amount of water we require. In our homes or work places, we serve glasses full of water. This water is clean drinking water. We take a sip or two and the rest of the water goes in drain.
Unknowingly, we waste a lot of water!

Let’s pledge to adopt #CuttingPaani as life mantra to conserve water.

“Paani Bachao, Cutting Mangao”

Sign the petition, which will be submitted to restaurant owners and concerned government authorities to take appropriate measures for the implementation of #CuttingPaani.

https://www.change.org/p/cuttingpaani

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Pad Revolution!

I’m surprised to see everyone talking about sanitary pads. India is witnessing a revolution, I must say.
From NGOs to Celebrities to Common man, everybody wants to speak up for the menstrual hygiene of the women! It was not the case a few days ago.

Words about menstruation or sanitary pads were (are?) often muted or pronounced in “whispers”. It was (or is it still) considered shameful to talk about menstruation in public. I don’t know about other countries but in India, girls didn’t (don’t) have freedom to discuss menstrual hygiene openly.

The least talked about issue is, today, the spiced content of the headlines.

Based on the real life story of social entrepreneur Arunachalam Muruganantham, the film Padman is successful in hitting the right chord.

A school dropout from a poor family in southern India has revolutionised menstrual health for rural women in developing countries by inventing a simple machine they can use to make cheap sanitary pads.

The scenario has changed since the release of Padman. Girls and Women are happy to see celebrities talking about pads openly in an effort to break the taboo.

The family movie, no doubt has been successful in delivering the message. Taboo is slowly turning into acceptable norm.

When Youth icons are involved in bringing about a revolutionary change, the day is not very far.

A change for the better is in the process.

As the protagonist of Padman says,”Woman strong, mother strong, sister strong, then country strong!:)

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Dainik Jagran- 75 years of Empowering Society

Dainik Jagran is one of the leading newspapers in Hindi language. It is also the second largest read newspaper in India by circulation as per the Audit Bureau of Circulations (India).

For the 25th consecutive time, Dainik Jagran has been the most read daily newspaper. Adding more to its honor Dainik jagran was the most credible newspaper source in India as per the survey commissioned by BBC-Reuters.

Dainik jagran is owned by the Jagran Prakashan Limited (JPL). The newspaper was launched in the year 1942 in Jhansi. Dainik jagran stretches itself to a long history in the Indian society. Be it 1942 or today Dainik Jagran has focused upon the changes it can bring to the society. It is a newspaper that has grown with the democracy.

One of the leading newspapers in India, Dainik Jagran has been covering the content since the freedom struggle and has always been providing upright information. Dainik Jagran Today Newspaper provide Politics. It has worked on the editorial stance and has been providing the platform towards a modern and interactive sessions. The content segment of the newspaper covers major concern like education, Environmental Conservation, Mass Employment Opportunity and many more. It has brought together various concerns of the nation through articles, debates and various discussions.

Dainik Jagran has played a very important role to transfer the thought process of the people and make them think to achieve the higher purpose. It has bot only been displaying the informative content but also it has awaken people.

Dainik Jagran has been around before India got Independence from British Raj. The national daily has always raised important issues for the empowerment of the society.

The newspaper has definitely enlightened many people. We wish the Dainik Jagran a very Happy Birthday.