Water..
Precious life essential,
Flourishes living creatures.

Water…
Without which,
We can’t imagine to take next breath.

Water….
Every drop blesses,
Every drop counts.

Look back at our golden past..

As a child I never felt the need to save water as there was plenty. It is one of ‘a few of my favorite things’ I miss in my grown-up days. We used to play, bathe, sprinkle and nobody knew the meaning of scarcity of water! Blessed childhood.

Today’s Scenario..

Open tap and chances of getting water are 50-50!

Open newspaper and find innumerable accounts of water shortage.

Authorities find it difficult to fulfill the water requirement of the people.

There are restrictions on the usage of water.

Tap water is not supposed to be consumed. It can be contaminated!

Water filters have become an essential.
Summer days are the worst because of water shortage.

Potable water comes at a price.
–
Can you imagine, our Coca Cola includes treated rainwater!!

Water demand is projected to increase by 55% in the next 20 years. Food demand will be up by 69% by 2035. But fresh water resources are draining at a much faster rate!

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Worried? Yes, you must be.

Open your eyes to the dark future..

Think..
Can you exist without water?
The answer is simply NO.
Three fourth of our body is made up of water and it can’t function without it.

If the global fresh water crisis continues like this, there is no future!!

There are many predictions of bleak future without water.

It’s time to be responsible.
Think of the numerous ways you can save water.
-Use bucket instead of shower for bathing.
– Get all faucets, pipes and toilets checked for leaks.
-Turn off water when you’re brushing your teeth.
– Fully load your washing machine to reduce water usage
– Instead of a hose pipe, use bucket and mug to clean your car.
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.
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There are so many!
One such initiative is #CuttingPaani by Livpure.

CuttingPaani is about using only the amount of water we require. In our homes or work places, we serve glasses full of water. This water is clean drinking water. We take a sip or two and the rest of the water goes in drain.
Unknowingly, we waste a lot of water!

Let’s pledge to adopt #CuttingPaani as life mantra to conserve water.

“Paani Bachao, Cutting Mangao”